WELCOME TO WICKED GOOD COLLABS
WE'RE SO GLAD YOU'RE HERE

WICKED GOOD

Clean Consciously Crafted Fragrance

Our fragrances are inspired by memories, moments, experiences and feelings— those that are intimately personal and universally shared. We create modern fine fragrances—mindfully formulated, responsibly sourced + meticulously handcrafted.

Good Vibes

Fragrance is an extension of style, a wand with which we cast our own spells. It allows us to weave moods, elevate atmospheres, and express not only who we are but who we aspire to be. Fragrance is our silent language, a mystical narrative spun through the air.

Good Formulas

Whip up some magic with our naturally awesome, personalized products. Mix + match over 1500 fragrances to create your signature scent—whether it’s a luxury fragrance, a soothing scrub or bodacious body butter. Treat yourself to our planet friendly potions that pamperfrom head to toe.

Good Rituals

We believe the ritual of applying fragrance is short, but significant. We hope that when you apply Wicked Good, you experience a moment of joy that adds a skip to your step and a twinkle in your eye.

COLLABS

Please submit your own creative concept. We want you + your personality to shine through.

Call Outs: 

∙ Handcrafted + made to order

∙ Clean, consciously crafted fragrances
∙ Certified cruelty free + vegan


What should the content look + feel like?
We prefer a clean, light and bright aesthetic. If you appear in your video, please wear neutral clothing without logo / brand. Please make sure your lighting + sound is good. 


Deliverables:
- Tiktok Video
- Instagram Reel / Story
- You Tube
- YouTube Shorts
- Pinterest
- Blog Post


Please tag us @wickedgoodco + use the hashtag: #SmellWickedGood

Share
Don't forget to share your personalized affiliate link or code. After posting, please engage with your community by responding to every  comments + dMs.

Questions
Please reach out with any questions or issues. We're here to help. We can be reached out wickedgoodco@gmail.com or text us at 847-220-6265 if you need immediate assistance. 


#SmellWickedGood

MADE WITH PURE GOODNESS
AROMA IS AT THE HEART OF EVERY WICKED GOOD EXPERIENCE. CREATED IN OUR AROMA LAB, OUR FRAGRANCES ARE ARTFUL BLENDS TO AWAKEN YOUR SENSES. EXPERIENCE THEM YOURSELF;
YOUR SENSORY JOURNEY AWAITS. ONLY AT WICKED GOOD.

OUR FOUNDER

As a creator at Wicked Good, I am delighted to be your guide through this enchanted world, crafting stories that linger in the memory like spells that refuse to break.

Thank you for joining me on this exciting journey. I appreciate your love + support + I can’t wait to share more.

xo
Cheri

CLEAN FRAGRANCE

What does 'consciously crafted' truly mean at Wicked Good? While 'clean' is a term with many meanings in the beauty industry, we focus less on what's excluded from our products + more on the carefully chosen ingredients we include.

Our commitment to transparency + sustainability guides everything we do. This approach isn't just modern; it's intentional. It allows you, our customers, to make informed choices based on what matters most to you.

CERTIFIED CRUELTY FREE + VEGAN

To be certified as cruelty-free, not only must a company refrain from testing its products on animals, but the company's suppliers and manufacturers must refrain from testing their ingredients on animals as well. This ensures that ethical testing methods were utilized throughout every step of the manufacturing + production processes.

Beware of products that state a variation of: "This product was not tested on animals." Although it may be the case that the finished product itself was not tested on animals, it's not guaranteed that its 
ingredients weren't as well. In fact, the majority of animal testing actually occurs on a product's individual ingredients. 

Also, cruelty free does not equal vegan. We are vegan! Vegan products are those that do not contain any animal-derived ingredients. One of the most common non-vegan ingredients used in fragrance is musk oil. Some manufacturers, like us, have since switched over to vegan designed molecules when creating musk and other animal-derived ingredients due to ethical + environmental concerns.

HANDCRAFTED

When we say handcrafted, we truly mean it—magic unfolds in our Chicago studio. Each product is individually brewed + bottled, where art meets science in every drop.With care -- and lots of love, we craft, label, package + ship each item, ensuring that a potion of perfection is delivered to you every time.

WOMEN MADE

We're immensely proud to be an all-women-owned, operated + managed team.Small yet mighty, we weave passion + power into everything we do, crafting wonders with every product + endeavor.


RECENT PRESS

FOLLOW US ON INSTAGRAM @WICKEDGOODCO